Mobile technology is everywhere. According to a 2015 Pew Research Study, more than 50% of smart phone users use their phone to look up health issues and do online banking, while 68% of smart phone users rely on their phone for breaking news. As consumers' communication preferences change to be more text-focused, they are demanding that more businesses become mobile-friendly. What does this mean for your practice and how can the veterinary field benefit from this change?

We’ve put together an online eBook to discuss why your practice should be using a mobile app and how traditional ways of communication, such as emails and phone calls, are hurting your practice.  Our eBook will guide you through the top three reasons your practice should be adopting mobile technology, including increasing productivity, redefining refill compliance and improving client relationships.

I go to a dentist, chiropractor, and doctor. Guess how many of them send me postcard reminders for my routine care? You guessed it: Zero. Zilch. The big Goose Egg. Nada. None.

Your practice has likely relied heavily on the use of postcard reminders over the years, but how effective are they? Perhaps not surprisingly, evidence shows that they aren’t working very well anymore. And what’s worse is that most practices don’t know how to track whether they’re working at all. Why aren’t clients as responsive to this form of recall reminder as they used to be? There are a number of contributing factors to their decline, and below are the top 3 reasons that you should stop wasting your time & money on postcard reminders.

We think you'll love this great post written by Sujan Patel!

More than 50% of the world’s population is under the age of 30. That makes Millennials the biggest generation currently walking (and spending on) the planet.

In terms of buying power, they’re still just behind Boomers, but that’s set to change. And soon.

It’s estimated that next year U.S. Millennials will spend $200 billion. Collectively over their lifetime, that same group is expected to spend about $10 trillion.